Privacy Policy

1. Information We Collect

1.1 Personal Information You Provide

We may collect the following types of information when you interact with our website or services:

• Contact information: Name, email address, phone number, and mailing address
• Account information: Username, password, and account preferences
• Transaction information: Payment details, billing address, purchase history, and delivery information
• Communication information: Feedback, comments, reviews, survey responses, and correspondence with our team
• Profile information: Fashion preferences, style interests, and demographic information

1.2 Information Collected Automatically

When you visit our website, we automatically collect certain information about your device and browsing actions, including:

• Device information: IP address, browser type and version, operating system, device type, and screen resolution
• Usage data: Pages visited, time spent on pages, links clicked, and browsing patterns
• Location data: General geographic location based on IP address
• Referral information: How you found our website

1.3 Information from Third Parties

We may receive information about you from third parties, including:

• Social media platforms when you connect them to our services
• Analytics providers
• Advertising networks
• Search information providers

2. How We Use Your Information

We use the information we collect for the following purposes:

2.1 Providing Our Services

• Process and fulfill your orders and transactions
• Create and manage your account
• Provide customer support and respond to your inquiries
• Deliver personalized content and recommendations

2.2 Improving Our Services

• Analyze user behavior to enhance website functionality
• Develop new features and services
• Troubleshoot technical issues
• Conduct research and analytics to improve user experience

2.3 Marketing and Communication

• Send newsletters and promotional materials (with your consent)
• Notify you about changes to our services
• Administer contests, promotions, and surveys
• Measure the effectiveness of our marketing campaigns

2.4 Legal and Security Purposes

• Prevent fraud and protect the security of our website
• Comply with legal obligations
• Enforce our terms and conditions
• Resolve disputes and address complaints

3. Legal Basis for Processing

We process your personal data on the following legal grounds:

• Contractual necessity: Processing necessary to fulfill our contractual obligations to you
• Legitimate interests: Processing for our legitimate business interests, provided your rights don't override these interests
• Legal compliance: Processing to comply with legal obligations
• Consent: Processing based on your specific consent (e.g., for marketing communications)

4. Cookie Policy

Our website uses cookies and similar technologies to enhance your browsing experience and collect information about how you use our site.

4.1 What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help the website recognize your device and remember certain information about your visit.

4.2 Types of Cookies We Use

• Essential cookies: Required for the website to function properly
• Preference cookies: Enable us to remember your preferences and settings
• Analytics cookies: Help us understand how visitors interact with our website
• Marketing cookies: Track your browsing habits to deliver targeted advertising

4.3 Cookie Management

You can control and manage cookies in various ways:

• Use our cookie consent banner to customize your preferences
• Adjust your browser settings to block or delete cookies
• Opt out of specific third-party cookies through their respective privacy settings

Please note that blocking certain cookies may impact your experience on our website.

5. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

5.1 Access and Information

You have the right to request access to the personal data we hold about you and information about how we process it.

5.2 Correction

You can request that we correct any inaccurate or incomplete personal data we hold about you.

5.3 Erasure

In certain circumstances, you can request that we delete your personal data (often referred to as the "right to be forgotten").

5.4 Restriction of Processing

You can request that we restrict the processing of your personal data in certain situations.

5.5 Data Portability

You have the right to receive your personal data in a structured, commonly used format and to have it transferred to another controller.

5.6 Objection

You can object to our processing of your personal data based on our legitimate interests or for direct marketing purposes.

5.7 Withdrawal of Consent

Where we process your data based on consent, you have the right to withdraw that consent at any time.

5.8 How to Exercise Your Rights

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below. We will respond to your request within the timeframe required by applicable law.

6. Data Sharing and Disclosure

We may share your personal information with the following categories of recipients:

6.1 Service Providers

We share data with third-party service providers who help us operate our business, such as:

• Payment processors
• Shipping and delivery companies
• Customer service providers
• Marketing and advertising partners
• IT and cloud service providers

6.2 Business Partners

We may share information with business partners for joint marketing efforts or to provide complementary services.

6.3 Legal Requirements

We may disclose your information when required by law, court order, or other governmental authority, or to protect our rights, property, or safety.

6.4 Corporate Transactions

In the event of a merger, acquisition, or sale of all or part of our business, your personal data may be transferred as part of that transaction.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized or unlawful processing, accidental loss, destruction, or damage.

Some of our security measures include:

• Encryption of sensitive data
• Regular security assessments
• Access controls and authentication procedures
• Staff training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period, we consider:

• The amount, nature, and sensitivity of the data
• The potential risk of harm from unauthorized use or disclosure
• The purposes for which we process the data
• Legal requirements to retain data for certain periods

When your data is no longer needed, we securely delete or anonymize it.

9. International Data Transfers

We may transfer your personal data to countries outside your country of residence, including to countries that may not provide the same level of data protection as your home country.

When we transfer your data internationally, we ensure appropriate safeguards are in place to protect your information, such as:

• Standard contractual clauses approved by relevant authorities
• Privacy Shield certification (where applicable)
• Binding corporate rules for transfers within our corporate group

10. Children's Privacy

Our website and services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information.

11. Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this policy and take other appropriate steps to notify you.

We encourage you to review this policy periodically to stay informed about how we protect your personal information.

12. Contact Us

If you have any questions, concerns, or requests regarding this privacy policy or our data practices, please contact us at:

If you are not satisfied with our response, you may have the right to lodge a complaint with a supervisory authority in your country of residence.